• Capture
Marketing Agency?
Marketing Automation Agency

Ronen

How to Convince Your Boss You Need a Marketing Automation Support

You know you need marketing automation, but - don´t know where to begin? I've been there. Before becoming a marketing automation specialist, I knew powerful automation platforms could help my company. Still,I needed to figure out how to get the...

DKIM and DMARC Explained

Despite the rise of new digital marketing channels, emails remain a powerful, cost-effective marketing strategy that enable businesses to connect with their customers and prospects. The first step to guarantee the success of your email marketing is...

7 Common Marketo Pain Points and Their Solutions

Marketo Engage from Adobe is one of the most popular marketing automation platforms marketers use for managing and automating their marketing campaigns. From lead management and marketing automation to email marketing, event marketing, and more,...

Solved: Bounced Emails due to SPF Check Fail

Recently, we’ve had an encounter with a client having issues sending out newsletters through Marketo. Almost half the emails bounce back. Turns out there is an issue with the spam filter recognizing Marketo emails as spam and blocking them.

Importance of Email Campaign Services for Marketers

Email campaigns can be a cost-effective and powerful way to reach and engage with a large audience and drive desired actions. From sending personalized mails to analytics and tracking engagement, the best email campaign services can help you...

Why Benchmarking Your Email Campaign is Important

Even with the rise of various digital marketing strategies, email has remained a potent marketing tool that allows businesses and organizations to communicate directly with their target audience in a personalized and cost-effective way.

Lead Nurturing Strategy – Its Importance and Best Practices

In today's highly competitive online marketplace, every lead can make a significant difference to the success of your business. A lead is a potential customer who has expressed interest in your products or services by providing their contact...

Sales and Marketing Alignment: What It is, Benefits, and Best Practices

From products, services, convenience, and overall experience, today's consumers have high expectations. As a result, organizations must ensure that they deliver the best possible experience for their customers. Sales and marketing alignment is an...

Understanding A/B Testing, Importance of A/B Testing Tools, and How to Do A/B Testing Effectively

Every business strives to increase traffic, sales, and sales. And, if you are going to make data-driven decisions to achieve viable results, you need analytics to make informed decisions. This is where A/B Testing comes in to help you determine...

What is Market Segmentation? Advantages, Limitations, and Strategies

To reach their ideal customers, businesses must invest time and money into marketing strategies that help them communicate about their products or services. One such powerful marketing strategy to increase engagement and revenue is market...