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What is the Smart ROI Calculator? 

It’s an interactive, customizable tool that lets your prospects calculate their potential ROI based on real business metrics, while feeding your CRM with qualified insights.

Embed it directly into your website or marketing automation platform. Each session is personalized and gated to ensure lead capture and data enrichment.

Smart ROI Calculator example
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How It Works

Users interact with the calculator by entering data like team size, time saved, or revenue growth potential. Once submitted, they receive a custom ROI estimate while their data is automatically enriched and synced to your CRM.

Your team can use this data to personalize follow-up, build segments, and drive scoring workflows based on real buyer intent signals.

 

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Key Benefits

-  Embed ROI calculators directly into your marketing automation platform, fully customizable with variables that reflect your business case.

- Dynamically personalize page content based on the values users input, creating a tailored experience and outcome.

- Automatically associate input data with user and company profiles, enriching records for segmentation, nurturing, and account-based reporting.

- Support reporting and scoring workflows, allowing marketing and sales to prioritize leads based on calculated ROI potential.

Key Benefits of Click & Claim

- Boost Engagement: Drive up to 3x more interactions with your content.

- Inspire Competition: Use leaderboards and badges to create fun, healthy rivalry.​

  • - Track Participation: Get real-time analytics on who’s engaging and how.
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  • - Reward Loyalty: Offer tangible benefits that users can redeem with their points.
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  • - Increase Retention: Keep users coming back with personalized goals and progress tracking.

 

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Made to Grow With You

Smart ROI Calculator is ideal for any organization looking to boost lead quality and optimize follow-up efforts. It scales with your growth, provides clean, actionable data, and integrates with your existing marketing stack.